ä summer sale: 20% off sitewide ✨ free shipping

must-haves that won't wreck your budget — perfect gift idea...

jewelry shopping usually means picking one: something you actually like, or something you can actually afford. The good pieces are locked behind luxury markups, and the affordable ones don't hold up past December.

Until now...

As a century-old family jeweler, we are now online for the very first time, bringing you the same craftsmanship without the retail markup.

Here are 5 sexy & affordable pieces worth adding to your aurä...

perfect gift awaits... (scroll :)

1 ct. solitaire

class & aurä.
this 1-ct solitaire diamond pendant will shine from the across the room. #1 seller for good reason. ($240)

ä love

timeless heart silhouette, ä love pendant makes the perfect gift for any occasion. set in sterling silver. ($180)

9-2-5 tennis

this 9-2-5 is not a job. it's summer on your wrist. they'll think you paid $4k, you didn't. identical quality & shine. ($440)

1 ct. studs

one full carat of VS clarity, E-F color lab-grown brilliance. at a price point that makes owning a truly timeless pair the obvious choice.
($240 - today only)

gift set

ä set
pendant
earrings
ä diamond bracelet
($1,000)

Authenticity

100% authentic. 100 years to back it up.

20% off sitewide 'sexy summer' sale>>>>

exceptional quality without the 'natural' markup — 20% off every piece on this page. no minimum. free shipping, both ways if it's not right. every piece made to be worn, and remembered.

(use code AURÄLOVE for and EXTRA 10% OFF).

From running errands to the big event...auräyaz is your one stop shop for everyday timeless essentials & more. you'll see the difference the moment it's on.

did you know how lab diamonds are made...

each diamond begins with a single carbon seed. in a controlled environment, heat and pressure replicate the conditions of the earth’s mantle, allowing the diamond to grow layer by layer. the process takes weeks, not centuries — the outcome, indistinguishable.

Graded by the same standards of cut, color, clarity, carat - these diamonds meet the highest benchmarks of quality and craftsmanship. no naked eye can tell the difference between lab and mined diamonds, that is a fact. the cost savings are astronomical as mainstream now knows. We've taken it a step further...

responsible by design...

we bring complete transparency to the process. every stone is traceable, every step intentional.No mining. no uncertainty. no compromise.

now, you can experience the same beauty and quality - at a more honest price for an identical look. real diamonds made in the U.S.A

you need diamond essentials, that's what we're here for. why not get two or three pieces, now you can...